Matcha Hatsu Mukashi 20g Box by Ippodo Tea – Premium Entry-Level Uji Matcha from Kyoto | Light & Refreshing, Gentle Umami, Clean Finish & Everyday Drinkability

Matcha Hatsu Mukashi is an approachable premium matcha produced by Ippodo Tea (一保堂茶舗), the historic Kyoto tea house founded in 1717.

The name “Hatsu Mukashi” (初昔 / First Nostalgia) represents Ippodo’s entry-level yet authentic matcha, evoking the pure and refreshing taste of early days. Made from carefully selected domestic tea leaves, it offers a light, clean flavor with gentle umami, subtle sweetness, and a crisp finish. It is designed to be easy and enjoyable for daily drinking, making it an ideal first step into Ippodo’s world of matcha.

☀️ What Is Matcha Hatsu Mukashi?

This is Ippodo’s beginner-friendly matcha that delivers a refreshing and light-bodied experience. Compared to higher-grade options like Sayaka no Mukashi, it has a milder profile with less complexity and bitterness, allowing you to enjoy the pure essence of Uji-style matcha every day without feeling overwhelmed. Perfect for those new to Ippodo or seeking a casual, daily cup.

It features:

•  Bright green color

•  Gentle umami with light natural sweetness

•  Clean, refreshing aroma

•  Low bitterness and crisp, easy-drinking finish

Its light and approachable character makes it excellent for everyday use.

🌿 Why Choose Ippodo Matcha Hatsu Mukashi 20g Box?

•  Historic Ippodo Heritage – From one of Kyoto’s most prestigious tea houses with over 300 years of tradition

•  Entry-Level Premium – Ippodo’s most accessible matcha, ideal for beginners and daily drinkers

•  Light & Refreshing Profile – Gentle flavor that is easy to enjoy without strong bitterness

•  Versatile Daily Grade – Suitable for usucha and modern drinks

•  Compact 20g Box – Perfect trial size or personal daily use (approx. 10 servings for usucha)

•  100% Pure Japanese Matcha – No additives, produced in Japan

🥄 Tasting Notes

•  Gentle umami with light sweetness

•  Clean and refreshing aroma

•  Mild bitterness with a crisp finish

•  Light-bodied and easy to drink every day

📦 Product Details

•  Net Weight: 20g

•  Servings: Approx. 10 servings (usucha 2g per serving)

•  Origin: Japan (Uji/Kyoto style)

•  Ingredients: 100% Japanese green tea (matcha)

•  Processing: Traditional matcha processing

•  Packaging: Elegant small box

🔒 Freshness & Shipping

Packed to preserve freshness. Shipped directly from Japan.

💚 Storage Instructions

Store in a cool, dark place away from heat, light, and moisture. After opening, seal tightly and refrigerate. Consume within 1 month for best quality.

🍵 Recommended Uses

•  Usucha (Thin Tea) – Daily whisking and casual enjoyment

•  Matcha Lattes (hot or iced)

•  Smoothies and everyday drinks

•  Beginners and those who prefer a light, refreshing matcha

•  First-time Ippodo matcha experience

Matcha Hatsu Mukashi brings the pure, light, and nostalgic taste of Ippodo’s entry-level matcha straight to your daily bowl.

A refreshing, gentle, and easy-to-drink everyday matcha from the historic Ippodo Tea in Kyoto. 🍵

必要であれば40g版や、より上級の「明昔（Sayaka no Mukashi）」との比較版も作成します！

お好みのサイズやトーンをお知らせください。