{"product_id":"matcha-hatsu-mukashi-20g-box-by-ippodo-tea-premium-entry-level-uji-matcha-from-kyoto-light-refreshing-gentle-umami-clean-finish-everyday-drinkability","title":"Matcha Hatsu Mukashi 20g Box by Ippodo Tea – Premium Entry-Level Uji Matcha from Kyoto | Light \u0026 Refreshing, Gentle Umami, Clean Finish \u0026 Everyday Drinkability","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMatcha Hatsu Mukashi is an approachable premium matcha produced by Ippodo Tea (一保堂茶舗), the historic Kyoto tea house founded in 1717.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe name “Hatsu Mukashi” (初昔 \/ First Nostalgia) represents Ippodo’s entry-level yet authentic matcha, evoking the pure and refreshing taste of early days. Made from carefully selected domestic tea leaves, it offers a light, clean flavor with gentle umami, subtle sweetness, and a crisp finish. It is designed to be easy and enjoyable for daily drinking, making it an ideal first step into Ippodo’s world of matcha.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e☀️ What Is Matcha Hatsu Mukashi?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is Ippodo’s beginner-friendly matcha that delivers a refreshing and light-bodied experience. Compared to higher-grade options like Sayaka no Mukashi, it has a milder profile with less complexity and bitterness, allowing you to enjoy the pure essence of Uji-style matcha every day without feeling overwhelmed. Perfect for those new to Ippodo or seeking a casual, daily cup.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt features:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eBright green color\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eGentle umami with light natural sweetness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eClean, refreshing aroma\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eLow bitterness and crisp, easy-drinking finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts light and approachable character makes it excellent for everyday use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e🌿 Why Choose Ippodo Matcha Hatsu Mukashi 20g Box?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eHistoric Ippodo Heritage – From one of Kyoto’s most prestigious tea houses with over 300 years of tradition\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eEntry-Level Premium – Ippodo’s most accessible matcha, ideal for beginners and daily drinkers\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eLight \u0026amp; Refreshing Profile – Gentle flavor that is easy to enjoy without strong bitterness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eVersatile Daily Grade – Suitable for usucha and modern drinks\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eCompact 20g Box – Perfect trial size or personal daily use (approx. 10 servings for usucha)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003e100% Pure Japanese Matcha – No additives, produced in Japan\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e🥄 Tasting Notes\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eGentle umami with light sweetness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eClean and refreshing aroma\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eMild bitterness with a crisp finish\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eLight-bodied and easy to drink every day\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e📦 Product Details\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eNet Weight: 20g\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eServings: Approx. 10 servings (usucha 2g per serving)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eOrigin: Japan (Uji\/Kyoto style)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eIngredients: 100% Japanese green tea (matcha)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eProcessing: Traditional matcha processing\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003ePackaging: Elegant small box\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e🔒 Freshness \u0026amp; Shipping\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePacked to preserve freshness. Shipped directly from Japan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e💚 Storage Instructions\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStore in a cool, dark place away from heat, light, and moisture. After opening, seal tightly and refrigerate. Consume within 1 month for best quality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e🍵 Recommended Uses\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eUsucha (Thin Tea) – Daily whisking and casual enjoyment\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eMatcha Lattes (hot or iced)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eSmoothies and everyday drinks\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eBeginners and those who prefer a light, refreshing matcha\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e•\u003cspan class=\"Apple-converted-space\"\u003e  \u003c\/span\u003eFirst-time Ippodo matcha experience\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMatcha Hatsu Mukashi brings the pure, light, and nostalgic taste of Ippodo’s entry-level matcha straight to your daily bowl.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA refreshing, gentle, and easy-to-drink everyday matcha from the historic Ippodo Tea in Kyoto. 🍵\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e必要であれば40g版や、より上級の「明昔（Sayaka no Mukashi）」との比較版も作成します！\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eお好みのサイズやトーンをお知らせください。\u003c\/span\u003e\u003c\/p\u003e","brand":"Japaneseteamatcha","offers":[{"title":"Default Title","offer_id":51640700010816,"sku":null,"price":3300.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0978\/8450\/4384\/files\/D583AFE1-145D-41ED-9B29-9789C46550A3.jpg?v=1774095453","url":"https:\/\/japaneseteamatcha.myshopify.com\/products\/matcha-hatsu-mukashi-20g-box-by-ippodo-tea-premium-entry-level-uji-matcha-from-kyoto-light-refreshing-gentle-umami-clean-finish-everyday-drinkability","provider":"Japaneseteamatcha","version":"1.0","type":"link"}